So far as the first was concerned, the Court of Justice held that:
the freedom to pursue a trade or profession ... forms part of the general principles of Community law. However, those principles are not absolute but must be viewed in relation to their social function.
In the present case, the remedy provided by the directive to the damage that would be suffered by the owners of intellectual property rights if they were confined to receiving compensation only from the initial sale of certain products for which there was further commercialization by way of rentals was proportionate to the damage suffered. The existence of the rental right did not prevent entrepreneurs from setting up in the business of renting out, for example music CD's, it simply required them to negotiate for such rights.
So far as the exhaustion issue was concerned, the Court held that there was a difference between distribution rights and rental rights. Whereas the former might be exhausted by the first sale of a product within the EU by the copyright owner or with its consent, the latter was not. Thus it was held:
the release into circulation of a sound recording cannot therefore, by definition, render lawful other forms of exploitation of the protected work, such as rental, which are of a different nature from sale or any other lawful form of distribution ...the rental right remains one of the prerogatives of the author and producer notwithstanding the sale of the physical recording.
Therefore the rental rights directive was not in conflict with fundamental EU law.
Similar issues arose in the case of Foreningen af danske Videogramdistributor v. Laserdisken where the Court of Justice held that it was not an infringement of the EU's law on exhaustion to prohibit copies of videodiscs from being offered for rental in one Member State even though the offering of such discs for rental had been authorized in another Member State.

