1) The previous practice of publishing applications for opposition in the Official Gazette has been changed. Applications which do not encounter, or overcome, objections by the Trademark Office will now be registered and then published for opposition; the term within which oppositions may be filed remains 2 months from the date of publication.

2) The evidentiary burden on owners of unregistered trademarks in Sweden who wish to act against the unauthorized use of their marks has been eased. Previously, the owners had to establish that their marks had become generally known by relevant consumers as the mark of the proprietor. Owners will now only need to establish that their mark is known as a trademark by a substantial number of relevant consumers.